The monthly e-newsletter covering the impact of technology on the business of sport
Sport and Technology, the free monthly newsletter: July issue |
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SPORT AND TECHNOLOGY JULY 2003 http://www.sportandtechnology.com ***************************************************** Welcome to the third issue of Sport and Technology, the new monthly e-newsletter published by ArkSports Limited covering the impact of technology on the business of sport. Concise, timely and delivered free directly to over 4,000 sports executives by e-mail, Sport and Technology features breaking international news, exclusive data, case studies, guest features from industry specialists and expert editorial comment. The views expressed in the newsletter are not necessarily those of ArkSports unless stated. ***************************************************** Features http://www.sportandtechnology.com/features.php Image Rights - do they exist and who should own them? July 2003 Branded merchandising and celebrity endorsement is big business today, writes Andrew Braithwaite and Sonya Pennington of law firm Osborne Clarke. Sports clubs and the individual players particularly have become aware of the commercial value of their images and are selling clothing, computer games and mobile airtime. http://www.sportandtechnology.com/features.php?pageId=0035 Content, traffic and business models for successful sports websites July 2003 The foundation of any successful sports website is the content, writes Purple Interactiveís founder and chief executive Nicole Morris. Without good content, no matter how much promotion the website receives, when people visit the site they wonít come back. http://www.sportandtechnology.com/features.php?pageId=0036 View from the Editor - Are video referees and computerised umpiring technology killing sport? July 2003 In early July, Sport and Technology's Editor Rachael Church experienced two firsts simultaneously - a live Rugby Football League game and the chance to shadow a video referee. The day was certainly full of incident... http://www.sportandtechnology.com/features.php?pageId=0037 Online sports content - get what you pay for July 2003 Sab Singh and John Bruel, co-founders and principals of US-based Avila Partners, explain why the business of selling content on the internet is robust and why sport provides that special edge. http://www.sportandtechnology.com/features.php?pageId=0038 **********************Advertisement********************* Available now - new report - The Global Business of Sports Television. 350+ pages, 350+tables and charts Published by Screen Digest, March 2003, £995/$1,595 www.screendigest.com/R.Sportstv_03.htm ***************************************************** Case Study: Sportvision enhances fan experiences and provides new revenue streams July 2003 Sportvision Incorporated, an interactive sports marketing and technology company based in the US, is bringing unique solutions to the sports market that provide both an enhanced viewing experience for fans, while also generating new value for sports properties, marketers and media companies, writes Dan Williams, president of US investment advisory and business development firm Imperial Partners. http://www.sportandtechnology.com/features.php?pageId=0039 The mobile promise of sport July 2003 Wireless technology was a subject covered at the Financial Times Business of Sport Conference held in London during early June 2003. Journalist Darryll Adler, who is founder of eventsworldwide.com and managing director of consultancy company BBB Worldwide, reports that despite regular revenue streams from call charges, it is not all good news for mobile networks. However, sport may yet provide them with a panacea. http://www.sportandtechnology.com/features.php?pageId=0040 ArkSports Databox: Game, set and cash July 2003 With the All England Lawn Tennis and Croquet Club closing its gates at Wimbledon at the time of going to press, ArkSports has analysed the potential revenue from tennis offerings on interactive television. http://www.sportandtechnology.com/features.php?pageId=0041 **********************Advertisement********************* Available now - new report - Sports Funding Report 2003 - 65+ pages Now in its third year, the 2003 Sports Funding Report by Avila Partners highlights private sports-related, technology and internet companies that received equity funding in 2002. The Report gives those in and outside the sports industry a review of recent investment and business activity; an overview of the entrepreneurs, venture capitalists, and corporate entities driving that activity; a look at key themes and trends in the marketplace; and insight into how to succeed in this competitive marketplace. Published by Avila Partners, May 2003, $295 www.avilapartners.com/arksports ***************************************************** News http://www.sportandtechnology.com/news.php Technology news from Wimbledon July 2003 The live broadcasting of the Wimbledon Tennis Championships across the US was facilitated by a deal between US broadcaster NBC and BT Broadcast Services. http://www.sportandtechnology.com/news.php?pageId=0042#1 Scientific Games in Swiss Lotto deal July 2003 Scientific Games Austria has signed a contract with Swiss lottery Swissloss, to deliver an online gaming system that will operate the Swiss version of the Oddset sports betting products. http://www.sportandtechnology.com/news.php?pageId=0042#2 Nextel Communications named new sponsor of NASCAR's Premier Series July 2003 Wireless communication services company Nextel Communications will become the title sponsor of NASCAR's premier national series beginning in 2004 under a 10 year agreement. http://www.sportandtechnology.com/news.php?pageId=0042#3 Sales move in-house at FoxSports.com July 2003 FoxSports.com, the online initiative of Fox Sports and Fox Sports Net, has taken all advertising and sponsorship sales in-house. http://www.sportandtechnology.com/news.php?pageId=0042#4 Interactive Systems and Sky Bet new launches July 2003 Interactive Systems Worldwideís wholly owned subsidiary, Global Interactive Gaming Limited (GIG), has successfully launched a tennis version of ISWI's patented SportXction betting software in co-operation with its strategic partner, ukbetting plc. http://www.sportandtechnology.com/news.php?pageId=0042#5 Citrix Systems at the Special Olympics July 2003 Access infrastructure solutions company Citrix Systemsí MetaFrame XP Presentation Server was used at the 2003 Special Olympics World Summer Games held in Ireland in June 2003. http://www.sportandtechnology.com/news.php?pageId=0042#6 **********************Advertisement********************* Available soon - new report - Bidding & Hosting: The Guide to Successful Sporting Events Published by Sportcal.com, written by ArkSports, August 2003, £350/$560. Bidding & Hosting: The Guide to Successful Sporting Events will provide a valuable insight into the key aspects of creating a winning bidding document and delivering successful major sports events as well as providing a directory of key bidding opportunities. Sponsors are invited for each section of the report and will receive benefits including a full page advert in the guide, a promotional feature box, front and back report cover promotion, the chance to speak at a future seminar on the subject and a presence on www.sportcal.com. For further information contact lboyle@arksports.com or call +44 (0) 7904 385207. ***************************************************** MLB allows downloading of games on the web July 2003 Major League Baseballís (MLB) website has trialled a system allowing fans to download videos of entire games to be viewed on their computer or burned to a CD. http://www.sportandtechnology.com/news.php?pageId=0042#7 US House passes ban on internet gambling July 2003 The US House of Representatives has voted 319-104 to pass a ban on most forms of online gambling within the US, including prohibiting credit card companies from paying US gamblers' debts at offshore online casinos. http://www.sportandtechnology.com/news.php?pageId=0042#8 New HDTV service launched in the US July 2003 On 1 July, DirecTV launched a new high-definition (HD) programming package in the US, which included ESPN HD, Discovery HD Theater, HDNet (sports programming) and HDNet Movies (movies 24 hours a day). http://www.sportandtechnology.com/news.php?pageId=0042#9 New agreement between Players Inc and SportsLine.com July 2003 Players Inc, the licensing and marketing subsidiary of the National Football League Players Association (NFLPA), and US internet sports company SportsLine.com have announced a new licensing and marketing partnership. http://www.sportandtechnology.com/news.php?pageId=0042#10 **********************Advertisement********************* Seminar - Digital Sports Forum On 14 July, leading executives from technology, entertainment and investment companies will gather in New York City for a full-day event hosted by Digital Media Wire. We invite you to join us and industry leaders as we examine recent developments concerning the impact of technology on sports and consider where this potentially lucrative market is heading. The full-day event at the Bar Association of the City of New York features two keynotes and four discussion panels on cutting-edge topics involving digital and interactive developments in the Sports Industry. Cost: $200 until 11 July (Pre-Registration); $250 at the door. http://kb.digitalmediawire.com/register.php?eventid=1038 ********************Company Profile******************* Sport and Technology (www.sportandtechnology.com) is published by London-based sports research and consulting company ArkSports Limited (www.arksports.com). For further information contact Rachael Church (Editor) at rchurch@sportandtechnology.com or send press releases to editor@sportandtechnology.com ArkSports Limited (www.arksports.com) specialises in all areas of the business of sport including technology, broadcasting, sponsorship and finance. The company's services are wide ranging and include competitive and strategic analyses, rights valuations for broadcasting, sponsorship and new media, market sizing, overviews and forecasting, rankings of top sponsors and rights holders, custom reports and work shops. For further information about the services ArkSports offers call +44 (0) 20 7485 0745 or e-mail info@arksports.com *********************Company Profile******************* To unsubscribe from this free service, send a message to unsubscribe@sportandtechnology.com with unsubscribe-sportandtechnology as the subject. |
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