
The monthly e-newsletter covering the impact of technology on the business of sport
Sport and Technology monthly e-newsletter - November 2003 |
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SPORT AND TECHNOLOGY NOVEMBER 2003 http://www.sportandtechnology.com ***************************************************** Welcome to Sport and Technology, the monthly e-newsletter published by ArkSports Limited covering the impact of technology on the business of sport. Concise, timely and delivered free directly to over 4,000 sports executives by e-mail, Sport and Technology features breaking international news, exclusive data, case studies, guest features from industry specialists and expert editorial comment. Sport and Technology is pleased to offer targeted opportunities to reach potential clients who are key decision makers in all areas of the business of sport and technology. If you are interested in advertising or sponsorship opportunities within an e-newsletter that is being heralded as a 'not to be missed' invaluable monthly resource, then contact Luke Boyle of ArkSports for further details (lboyle@arksports.com). ***************************************************** Features http://www.sportandtechnology.com/features.php Q&A: MLB Advanced Media November 2003 In the latest article in a series of questions and answers with heads of the new media/interactive divisions of major US sports properties, Rachael Church, editor of Sport and Technology, spoke to Bob Bowman, president and CEO of Major League Baseball Advanced Media. http://www.sportandtechnology.com/features.php?pageId=0095 Round three, the return of investors? Or deja vu? November 2003 Two and a half years ago, Paul Wright, managing director of digital sports specialist Aura Sports was at a conference. Not your average new media conference, it was held in San Francisco and technology firm Doubleclick was hosting it. The web world had come to its spiritual home. http://www.sportandtechnology.com/features.php?pageId=0096 View from the Editor - Happy tripping for the LED generation? November 2003 Sport and Technology checked out the LED advertising revolution first hand at a recent Spanish Primera Liga match between Real Betis and Athletic Bilbao. "To say that the screens didn’t mesmerise me is a bit like saying Exeter City will win automatic promotion back into the English football (soccer) league next season....." http://www.sportandtechnology.com/features.php?pageId=0097 **********************Advertisement********************* Radical Radios - enhancing the spectator experience Radical Radios provides event radio broadcast services and premium value, mini personal radio receivers for spectators at live events. Its products and services enhance the experience of spectators at such events and increase brand awareness for both event organisers and sponsors. Innovation in spectator services and a commitment to creating sports marketing promotions that work are the forces that drive Radical Radios. Having already achieved great success at events such as Skandia Cowes Week, various air shows and equestrian events, including Blenheim International Horse Trials, Radical Radios is looking to further broaden its client base and develop relationships with major sports properties and sponsor partners. ArkSports Limited is acting as a consultant to Radical Radios. For further information contact Luke Boyle of ArkSports at lboyle@arksports.com or +44 (0) 7904 385207. ***************************************************** Servicing a sports event November 2003 The technology needs of a sports event are wide and varied and involve detailed coordination between a number of parties. “Unfortunately many organising committees of sports events however spend more time worrying about flowers for the medals ceremonies than they do about technology......" http://www.sportandtechnology.com/features.php?pageId=0098 Start spreading the news November 2003 The latest developments in broadcast and communications technology have the potential to revolutionise the way sports news stories are covered on television. Find out how.... http://www.sportandtechnology.com/features.php?pageId=0099 ArkSports Databox: iTV revenues and Hoops November 2003 The new National Basketball Association season bounced its way onto television screens at the end of October 2003 so ArkSports has analysed the potential revenue from basketball offerings on interactive television (iTV). http://www.sportandtechnology.com/features.php?pageId=0100 **********************Advertisement********************* Available now - major new report - Bidding & Hosting: The Guide to Successful Sporting Events Published by Sportcal.com, written by ArkSports, October 2003, £350/$560. Bidding & Hosting: The Guide to Successful Sporting Events provides a valuable insight into the key aspects of creating a winning bidding document and delivering successful major sports events as well as providing a directory of key bidding opportunities. For further information see http://www.sportcal.com/reports/full_info.asp?id=12. The report also features the results of a survey on the future of the bidding and hosting industry. For a summary of the results e-mail survey@arksports.com, listing 'Bidding Survey' in the subject line. ***************************************************** News http://www.sportandtechnology.com/news.php T-Mobile sponsors UEFA 2004 European Championships November 2003 Communications company T-Mobile has signed up as a major sponsor of the UEFA 2004 European Championship, which will take place in Portugal. http://www.sportandtechnology.com/news.php?pageId=0101#1 Bell ExpressVu to launch interactive sports TV service November 2003 In November 2003, Canada’s Bell ExpressVu was due to launch what it claims will be Canada's first interactive sports TV information service, featuring instant news, sports results and statistics. http://www.sportandtechnology.com/news.php?pageId=0101#2 Digital playout for Premiere November 2003 German pay-TV company Premiere is planning to strengthen its position in the production of sports transmissions in 2004. http://www.sportandtechnology.com/news.php?pageId=0101#3 Sportingbet turnover down November 2003 Online gambling company Sportingbet’s turnover for the six months to 30 September 2003 is down slightly compared with the same period in 2002. http://www.sportandtechnology.com/news.php?pageId=0101#4 SportsLine.com and AOL in revised deal November 2003 Internet sports media company SportsLine.com, publisher of CBS SportsLine.com, has terminated its existing agreement with America Online (AOL) and entered into a new agreement with the company. http://www.sportandtechnology.com/news.php?eurl=5,0000001 &pageId=0101#5 http://www.sportandtechnology.com/news.php?pageId=0101#5 **********************Advertisement********************* Available now ≠- new report ≠ - The Business of Sports Marketing - Buy now for the special price of £495! Published jointly by SportBusiness Group and ThorneClarke Publishing, this new report looks at the sports marketing industry in 2003. It reviews the current state of the market and how it will develop in the next decade. The report contains insight from industry insiders and analyses why certain companies/campaigns have been successful and why others have not. It also forecasts how the market will develop over the next decade and what issues will be critical. A must read for anyone working in sports marketing. For futher details or to order the report contact Luke Boyle of ArkSports (lboyle@arksports.com). ***************************************************** French soccer in new rights clash November 2003 French soccer is embroiled in a new dispute over the ownership of media rights after several clubs sold their internet and 3G mobile phone rights to Orange, the mobile phone operator. http://www.sportandtechnology.com/news.php?eurl=5,0000001 &pageId=0101#8 http://www.sportandtechnology.com/news.php?pageId=0101#6 Activision sponsorship of 2003 Gravity Games November 2003 Action sports video games publisher Activision was an exclusive sponsor of the 2003 Gravity Games held in mid-October 2003 in a deal that saw NBC using Activision's proprietary Tony Hawk's Underground game engine technology to illustrate the street and vert athlete performances during the Games broadcasts. http://www.sportandtechnology.com/news.php?pageId=0101#7 New winter sports website launched November 2003 Sports marketing company Media Partners has teamed up with Pentaphoto to launch winter sports portal www.snowtime.com. http://www.sportandtechnology.com/news.php?pageId=0101#8 2003 RWC showcased on RealNetworks' RealOne November 2003 RealNetworks, a leading provider of sports video and audio on the internet, is offering coverage of the 2003 Rugby World Cup (RWC) to fans in the US through RealOne Sports that includes live audio of every match, full video replay of every match (24 hours after match conclusion), video previews prior to every game, video interviews with team captains and coaches after every game, daily video round-up of all match action, news and interviews. http://www.sportandtechnology.com/news.php?pageId=0101#9 Microsoft announces IPTV solution November 2003 Microsoft's TV Division has announced plans for the development of a new Internet Protocol television (IPTV) delivery solution designed to enable cable and telecoms operators to offer improved and next-generation TV services more easily and efficiently over existing broadband networks. http://www.sportandtechnology.com/news.php?pageId=0101#10 **********************Advertisement********************* Available now - analytical report - The Global Business of Sports Television. 350+ pages, 350+tables and charts Published by Screen Digest, March 2003, £995/$1,595 www.screendigest.com/R.Sportstv_03.htm ********************Company Profile******************* Sport and Technology (www.sportandtechnology.com) is published by London-based sports research and consulting company ArkSports Limited (www.arksports.com). For further information contact Rachael Church (Editor) at rchurch@sportandtechnology.com or send press releases to editor@sportandtechnology.com The views expressed in the newsletter are not necessarily those of ArkSports unless stated, but we welcome your comments on all areas of the newsletter in the feedback section at: http://www.sportandtechnology.com ArkSports Limited (www.arksports.com) specialises in all areas of the business of sport including technology, broadcasting, sponsorship and finance. The company's services are wide ranging and include competitive and strategic analyses, rights valuations for broadcasting, sponsorship and new media, market sizing, overviews and forecasting, rankings of top sponsors and rights holders, matching sponsors and properties and work shops. For further information about the services ArkSports offers call +44 (0) 20 7485 0745 or e-mail info@arksports.com *********************Company Profile******************* To unsubscribe from this free service, send a message to unsubscribe@sportandtechnology.com with unsubscribe-sportandtechnology as the subject. |
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