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************************************************************* "Sport and Technology is not only a great fan of darts but a great read as well for all those involved in the wide and varied world of sport. I always make time to read it."
Phil 'The Power' Taylor, 12 times World Darts Champion
Sport and Technology December 2004
http://www.sportandtechnology.com
************************************************************* Welcome to Sport and Technology, the monthly e-newsletter published by consulting and research company ArkSports Limited covering the impact of technology on the business of sport. Concise, timely and delivered free directly to over 4,500 sports executives by e-mail, Sport and Technology features breaking international news, exclusive data, case studies, guest features from industry specialists and expert editorial comment as well as archives. If this edition has been forwarded to you, please sign up for your own copy by visiting http://www.sportandtechnology.com/index.php?pageId=0019
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Features http://www.sportandtechnology.com/features/
Q&A: Betfair - December 2004 Continuing its series of questions and answers with companies influencing the digital sports space in the UK and Europe, Sport and Technology spoke to David Yu, chief technology officer for peer-to-peer gambling company Betfair. http://www.sportandtechnology.com/features.php?pageId=0218
Conference Preview: Sport and Technology: The Conference 2005 - December 2004 ArkSports, publisher of Sport and Technology, is delighted to announce the inaugural edition of Sport and Technology: The Conference. This unique conference will be held in association with BT Rich Media - the digital media platform provider - at BT's state of the art facilities at BT Centre near St Paul's Cathedral, London, England on Friday, 4 March, 2005. http://www.sportandtechnology.com/features.php?pageId=0219
View From the Editor: It's all in a name plus enjoying the beautiful game - December 2004 This month S&T attended the European Sponsorship Association Congress in Lisbon and Soccerex 2004 in Dubai. "As far as technological feasting went at the ESA Congress, we had the starter, shovelled down the main course, consumed a sizable pudding and were still chewing over the widget-style petit fours long into the balmy nights." http://www.sportandtechnology.com/features.php?pageId=0220
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SPORTELAsia 2005, Hong Kong, 14-16 March 2005 SPORTEL’s 2005 spring market will take place in Hong Kong. After 15 years of conducting highly successful international sports television programme markets in Monaco, Miami and most recently in Dubai, SPORTELAsia 2005, to be held 14-16 March 2005, at the five-star InterContinental Hotel in Hong Kong, will be the market organiser’s first foray into the Asian marketplace. For further information on SPORTELAsia 2005 contact Liliane or William Vitale at VITAL COMMUNICATIONS-USA, Tel: +1 201 869 4022; Fax: +1 201 869 4335; E-mail: vitcomusa@earthlink.net
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Letter to the Editor: Snooker loopy, technology nuts are we? - December 2004 Snooker legend Steve Davis tells S&T why he thinks snooker players are the "lepers of the sports technology world" and puts a question to S&T readers. Make sure you reply because it would be rude not to! http://www.sportandtechnology.com/features.php?pageId=0221
Case Study: Cardz Get Serious at Manchester United - December 2004 Kathy Heslop, director of promotions at electronic-media publishing and technology company Serious USA, explains the reasoning behind launching an officially licensed 2005 Manchester United DVD Card Collection and why rights issues in the deal were somewhat tricky. http://www.sportandtechnology.com/features.php?pageId=0222
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EMPICS - Digital Sports Photography - Sponsor of Sport and Technology EMPICS is an international sports photo marketing agency, making innovative use of technology to provide customers with picture solutions. It offers Picture Buyers a digitised sports photolibrary of over 650,000 images covering moments and heroes from the world of sport from the 1860s to the present day - the choice of newspapers, magazines, books, websites, sporting bodies and marketing agencies, around the world, every day. It offers Sports Rights Holders expertise and infrastructure to create maximum value from photography. Acquired by the Press Association in 2004, EMPICS works with some of the biggest names in sport, providing consultancy, photo management, distribution and licensing services. For further details about EMPICS, contact Phil O'Brien phil.obrien@empics.com or visit http://www.empics.com
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Infostrada Sports' Databox - December 2004 This month, Databox sponsor Infostrada Sports looks closely at Manchester United, snooker player Steve Davis and darts world champions Phil Taylor and Andy Fordham. http://www.sportandtechnology.com/features.php?pageId=0223
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Infostrada Sports - Sponsor of Sport and Technology's Databox Infostrada Sports is a worldwide provider of comprehensive sports information products and services. We are the ultimate source for statistics, historical results, biographies, news, reports and infographics ranking from football and formula 1 to fencing. Operating from five countries, we are dedicated to giving you access to the best sports information available anywhere. We answer any specific research question you have, offer full services for Internet, mobile platforms, on site and offline projects. We supply information digitally or in print to newspapers, magazines, radio & TV stations, web sites, SMS and WAP providers, event organisers, federations and sponsors. Anything is possible as long as sports are part of the game! For more information about Infostrada Sports, take a look at http://www.infostradasports.com or contact Philip Hennemann Philip.hennemann@infostradasports.com
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News http://www.sportandtechnology.com/news/
Speakers and programme unveiled for Sport and Technology: The Conference 2005 - December 2004 Key representatives from major broadcasters, sports properties and technology companies have joined the speakers' panels at the inaugural edition of Sport and Technology: The Conference which will be held on 4 March at BT Centre in London, England. http://www.sportandtechnology.com/news.php?pageId=0224#01
BT teams up with London 2012 - December 2004 Telecoms company BT has become a Premier Partner and leading corporate supporter of the London 2012 Olympic Bid. http://www.sportandtechnology.com/news.php?pageId=0224#02
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The Simkins Partnership - Media and Entertainment Law - Sponsor of Sport and Technology The Simkins Partnership is one of the leading and longest-established media and entertainment law firms in Europe covering all areas of the industry. In particular our Sport and Digital Media Groups are able to offer a seamless service across both sectors. Our Sports Group advises players and agents, sporting clubs and associations, sponsors, broadcasters and venues on the contractual and regulatory issues facing those involved in the sporting world and our Digital Media Group advises on all matters, advisory, regulatory and contractual relating to all forms of electronic media including the streaming and downloading of audio and video material. For further details about The Simkins Partnership, contact Malcolm Murray malcolm.murray@simkins.com or visit http://www.simkins.com.
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Early ticketing success for Torino 2006 - December 2004 Building on previous success from the Atlanta 1996, Sydney 2000, and Salt Lake City 2002 Olympics, Tickets.com has reported higher-than-expected ticket sales for the Torino 2006 Olympic and Paralympic Games. http://www.sportandtechnology.com/news.php?pageId=0224#03
PTV in Sega deal - December 2004 Premium TV has secured Sega and Sports Interactive's Football Manager 2005 as exclusive sponsor of its live, online audio soccer match commentary and stats console, MatchLive. http://www.sportandtechnology.com/news.php?pageId=0224#04
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Available now for the festive season - The Non-League Club Directory 2004-05 Published by Tony Williams Publications Limited, price £19.95 If you (like the editor of Sport and Technology), follow a Non-League soccer club in the UK, or even if you don't and just want to see how Exeter City missed the play-offs by one point last season, why not order the Non-League Club Directory now. This publication presents coverage of competitions from the Conference to county league level and is an annual best seller. The FA Trophy, FA Vase and the exciting FA Cup exploits are recorded in detail and for anyone connected with the wonderful sporting and social world of non-league soccer, this book has become a valued companion full of features, photos and statistics. For further details see www.non-leagueclubdirectory.co.uk
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IT opportunities in China? - December 2004 A new report from analyst firm eMarketer forecasts huge growth opportunities for the IT, telecom and internet sectors in China - but there are pitfalls. http://www.sportandtechnology.com/news.php?pageId=0224#05
Alcatel sets sail with the America's Cup - December 2004 Alcatel, the global communications solutions provider, will partner with the 32nd America’s Cup in 2005. http://www.sportandtechnology.com/news.php?pageId=0224#06
Siemens Award announced - December 2004 Services Media (formerly BBC Technology) and film and video body CINE, have announced the Spring 2005 competition for Excellence in Technology Innovation. http://www.sportandtechnology.com/news.php?pageId=0224#07
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Available now - major new report - One Sport Year in the World: 2004 issue Published by Eurodata TV, analysis by ArkSports, May 2004 Between the 2001/02 and 2002/03 UEFA Champions League soccer seasons, television ratings fell in all the major European markets except in Italy, according to findings published in One Sport Year on television in the world: 2004 issue, published by leading television audience analyst Eurodata TV Worldwide. The report includes the latest trends for sport on television in terms of programming (including pay-TV), audience ratings details for over 60 countries, success and failures of the year together with analysis provided by ArkSports Limited, publisher of Sport and Technology. To receive further information and an order form, e-mail 2003sport@arksports.com
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YooMedia and DITG in merger - December 2004 Interactive entertainment services company YooMedia has agreed, subject to shareholder approval, to merge with Digital Interactive Television Group (DITG), the leading independent iTV technology and media solutions provider in the UK. http://www.sportandtechnology.com/news.php?pageId=0224#08
Curling up on the sofa to vote - December 2004 The World Curling Tour (WCT) has announced that the Rogers Sportsnet channel will introduce a new concept to the world of curling by allowing television viewers the opportunity to vote on which live TV match they would prefer to watch. http://www.sportandtechnology.com/news.php?pageId=0224#9
Fast Web Media in new marketing deal - December 2004 Fast Web Media, the UK based operating company, wholly owned by Total sports Online ASA, has teamed up with Entertainment and Sports Agency (ESA) to embark on a co-marketing deal. http://www.sportandtechnology.com/news.php?pageId=0224#10
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Radical Radios - enhancing the spectator experience Radical Radios provides event radio broadcast services and premium value, mini personal radio receivers for spectators at live events. Its products and services enhance the experience of spectators at such events and increase brand awareness for both event organisers and sponsors. Innovation in spectator services and a commitment to creating sports marketing promotions that work are the forces that drive Radical Radios. Having already achieved great success at events such as Skandia Cowes Week, various air shows and equestrian events, including Blenheim International Horse Trials, Radical Radios is looking to further broaden its client base and develop relationships with major sports properties and sponsor partners. ArkSports Limited is acting as a consult ant to Radical Radios. For further information contact Luke Boyle of ArkSports at lboyle@arksports.com or +44 (0) 7904 385207. ********************Company Profile******************* Sport and Technology (www.sportandtechnology.com) is published by London-based sports research and consulting company ArkSports Limited (www.arksports.com). For further information contact Rachael Church (Editor) at rchurch@sportandtechnology.com or send press releases to editor@sportandtechnology.com
The views expressed in the newsletter are not necessarily those of ArkSports unless stated, but we welcome your comments on all areas of the newsletter in the feedback section at: http://www.sportandtechnology.com
ArkSports Limited (www.arksports.com) specialises in all areas of the business of sport including technology, broadcasting, sponsorship and finance. The company's consulting services are wide ranging and include competitive and strategic analyses, rights valuations for broadcasting, sponsorship and new media, market sizing, overviews and forecasting, rankings of top sponsors and rights holders, matching sponsors and properties and work shops. For further information about the services ArkSports offers call +44 (0) 20 7485 0745 or e-mail info@arksports.com *****************************************************
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Available now - major report - Bidding & Hosting: The Guide to Successful Sporting Events Published by Sportcal.com, written by ArkSports, October 2003, £350/$560, 318 pages. "As a tour d'horizon of the subject, this book is successfully comprehensive," John Goodbody, The Times. Bidding & Hosting: The Guide to Successful Sporting Events provides a valuable insight into the key aspects of creating a winning bidding document and delivering successful major sports events as well as providing a directory of key bidding opportunities. For further information see http://www.sportcal.com/commerce/ProductDetails.aspx?productID=12. The report also features the results of a survey on the future of the bidding and hosting industry. For a summary of the results e-mail survey@arksports.com, listing 'Bidding Survey' in the subject line.
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