The monthly e-newsletter covering the impact of technology on the business of sport
Sport and Technology monthly e-newsletter - April 2005 |
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************************************************************ Video downloads and the post-event paper for Sport and Technology: The Conference 2005, in association with BT Rich Media, are now available for sale to non-participants at www.sportandtechnologyconference.com. The website also includes a photo gallery from the successful event. Sport and Technology April 2005 http://www.sportandtechnology.com ************************************************************* Welcome to Sport and Technology, the monthly e-newsletter published by consulting and research company ArkSports Limited covering the impact of technology on the business of sport. Concise, timely and delivered free directly to over 5,000 sports executives by e-mail, Sport and Technology features breaking international news, exclusive data, case studies, guest features from industry specialists and expert editorial comment as well as archives. If this edition has been forwarded to you, please sign up for your own copy by visiting http://www.sportandtechnology.com/page/0019.html ************************************************************* Features http://www.sportandtechnology.com/features/ Case Study: Avaya and the FIFA World Cup - April 2005 Avaya is a fairly rare breed of company, writes Louella Miles and Simon Rines, authors of the business report Football Sponsorship & Commerce. The company designs, builds and manages communications for more than a million businesses worldwide, which includes more than 90% of the Fortune 500. It also happened to be the first purely B2B sponsor of the FIFA World Cup. http://www.sportandtechnology.com/features/0255.html View >From the Editor: Loving the technology (when it works) - April 2005 S&T catches up with Francis Tellier, chief executive of the Doha Asian Games 2006's joint host broadcaster HBS. S&T also indulges in a multiplatform feast of its favourite sports during an Easter weekend that joyously heralded the return of Aussie Rules Football. And if that isn't enough, S&T also gets invited to sponsor a 'squirrel assault course'. Can life get any better? http://www.sportandtechnology.com/features/0256.html Website Profile: Going back to school - April 2005 In the latest sports website profile, S&T talks to Eric Handler of College Sports TV Networks (CSTV) about the company's successful collegiate-focused online network, CSTV.com, otherwise known as CollegeSports.com. http://www.sportandtechnology.com/features/0257.html **********************Announcement************************** SportAccord 2005, Berlin, 16-20 April, 2005 The third annual SportAccord convention will take place at the InterContinental Hotel in Berlin, with 1,400 guests from the fields of sport governance, law, architecture, broadcast, finance, and technology gathering to meet with representatives of 100 International Sports Federations and the IOC Executive Board. SportAccord encompasses the annual Congress and General Assemblies of GAISF, ASOIF and AIOWF, and includes open conference sessions, workshops, seminars, scheduled networking opportunities and an exhibition, all scheduled around the Association's meetings. For more information please contact: Fiona Lunnon. Tel: +44 (0) 20 7937 3831 Fax: +44 (0) 20 7937 4057 Email: Fiona.lunnon@sportaccord.com Website: www.sportaccord.com ************************************************************ Case Study: Golf shoes go HI-TEC - April 2005 In March 2005, sports footwear brand HI-TEC launched what it considers to be the world's most innovative golf shoe technology ever. S&T investigates... http://www.sportandtechnology.com/features/0258.html Feature: Technology sponsorships under the spotlight - April 2005 One of the panel sessions at the recent Sport and Technology: The Conference 2005, in association with BT Rich Media, held at BT Centre in London on 4 March, focused on the issue of technology sponsors and the role of technology in sponsorship campaigns. Here's a review of that discussion as well as news of the post-event paper that is now available for sale on www.sportandtechnologyconference.com. http://www.sportandtechnology.com/features/0259.html **********************Advertisement************************* Reader offer - 50% discount on new reports Sport and Technology has secured a reader offer for the latest three technology reports from SportBusiness International, the largest publisher of specialist reports and analysis for the sports industry. New report- Interactive TV- The opportunities for sport New report - Mobile Technologies: The opportunities for sport New report- Broadband: The opportunities for sport Together these reports assess the potential both for revenue generation and enhancing the relationship with fans from a range of sports related-content. These include services common to all technologies such as betting, games, information services and merchandising, and those that are only available on specific platforms, such as on-demand video and audio on mobile and broadband, and the multi-screen TV format provided by iTV. The reports analyse the opportunities for all parts of the value chain, from sports right holders to the network providers or TV platforms, provided by these rapidly-evolving technologies. For further details of this, "buy one, get one 50% discount" or to secure a 10% discount for a single report (by mentioning Sport and Technology), including a free executive summary, contact Stuart Lewis of the SportBusiness Group - stuartl@sportbusiness.com. *********************************************************** Infostrada Sports' Databox - April 2005 This month, Databox sponsor Infostrada Sports looks closely at March Madness in the world of US college sport, and puts golfer Padraig Harrington under the spotlight. http://www.sportandtechnology.com/features/0260.html **********************Sponsor************************* Infostrada Sports - Sponsor of Sport and Technology's Databox Infostrada Sports is a worldwide provider of comprehensive sports information products and services. We are the ultimate source for statistics, historical results, biographies, news, reports and infographics ranking from football and formula 1 to fencing. Operating from five countries, we are dedicated to giving you access to the best sports information available anywhere. We answer any specific research question you have, offer full services for Internet, mobile platforms, on site and offline projects. We supply information digitally or in print to newspapers, magazines, radio & TV stations, web sites, SMS and WAP providers, event organisers, federations and sponsors. Anything is possible as long as sports are part of the game! For more information about Infostrada Sports, take a look at http://www.infostradasports.com or contact Philip Hennemann Philip.hennemann@infostradasports.com *********************************************************** News http://www.sportandtechnology.com/news/ Sony in new FIFA sponsorship - April 2005 The Sony Corporation has signed a global partnership programme contract with soccer's world governing body FIFA. The contract will run from 2007 to 2014 with a contract value (excluding services and product leases) of $30m. http://www.sportandtechnology.com/news/0261.html#01 ATOS completes live testing - April 2005 ATOS Origin, the Worldwide Information Technology (IT) Partner for the Olympic Games, has successfully completed 10 weeks of live testing of the IT infrastructure in sub-zero temperatures, for the Torino 2006 Olympic Winter Games. http://www.sportandtechnology.com/news/0261.html#02 **********************Sponsor************************* Premium TV - Sponsor of Sport and Technology News PTV is Europe"s leading broadband and mobile sports content company, owning and operating a state-of-the-art broadband and mobile sports content management system and Internet platform. PTV helps sports and entertainment rights owners maximise the value of their digital rights and capitalise on the growth in the broadband and mobile content markets. It packages their content into commercial offerings for broadband and mobile consumers and operators, driving revenues from subscription, syndication, advertising, betting and e-commerce, across the UK, Europe and Worldwide. PTV is the leading platform for football content on broadband and mobile, packaging and exploiting digital content for 86 British professional clubs, including 10 English Premier League clubs including www.nufc.co.uk, four SPL clubs including www.rangers.co.uk and the bulk of the English Football League, including the governing body www.football-league.co.uk. PTV works across other sports including the World Rally Championship www.wrc.com and many other entertainment genres. PTV offers a cost effective, mature, resilient and scaleable architecture; market leading experience in monetising online and mobile content; and a uniquely low cost base in respect of content management provision, streaming bandwidth and hosting - as a result we can offer the best value in the market for an industry leading service for all rights owners. To find out how PTV can help your organisation maximise the value of your rights and, in many cases, turn a cost centre and resource drain into a revenue and value generating businesses contact Bryan.winning@premiumtv.co.uk Mobile: +44 07977 218763 - or take a look at http://www.premiumtv.co.uk *********************************************************** New branding for BT - April 2005 BT Broadcast Services has taken on a new name - BT Media and Broadcast (BTM&B) - and integrates BT Rich Media, recent sponsor of Sport and Technology: The Conference 2005. http://www.sportandtechnology.com/news/0261.html#03 Just the ticket for MLB - April 2005 MLB Advanced Media has successfully completed its tender offer for the outstanding shares of common stock of Tickets.com. Plus news of a new deal between the MLB and Cat Games. http://www.sportandtechnology.com/news/0261.html#04 **********************Sponsor********************* EMPICS - Digital Sports Photography - Sponsor of Sport and Technology EMPICS is an international sports photo marketing agency, making innovative use of technology to provide customers with picture solutions. It offers Picture Buyers a digitised sports photolibrary of over 650,000 images covering moments and heroes from the world of sport from the 1860s to the present day - the choice of newspapers, magazines, books, websites, sporting bodies and marketing agencies, around the world, every day. It offers Sports Rights Holders expertise and infrastructure to create maximum value from photography. Acquired by the Press Association in 2004, EMPICS works with some of the biggest names in sport, providing consultancy, photo management, distribution and licensing services. For further details about EMPICS, contact Phil O'Brien phil.obrien@empics.com or visit http://www.empics.comgarydoublepr - Media Services ***************************************************** Mobile poker launched - April 2005 PokerRoom.com, the Swedish online poker company, has become the first company in the world to launch fully interactive poker games available via mobile phones. http://www.sportandtechnology.com/news/0261.html#05 Racing unveils major new funding stream - April 2005 A group of leading figures within horse racing have laid down a template for how the sport, and its constituent members, will secure their future financial reward from the developing areas of online betting and information analysis. http://www.sportandtechnology.com/news/0261.html#06 Toshiba in new golf deal - April 2005 The US PGA TOUR's Champions Tour has announced that Toshiba has extended its title sponsorship of the Toshiba Senior Classic for four years through to 2009. http://www.sportandtechnology.com/news/0261.html#07 **********************Advertisement********************* The Simkins Partnership - Media and Entertainment Law - Sponsor of Sport and Technology The Simkins Partnership is one of the leading and longest-established media and entertainment law firms in Europe covering all areas of the industry. In particular our Sport and Digital Media Groups are able to offer a seamless service across both sectors. Our Sports Group advises players and agents, sporting clubs and associations, sponsors, broadcasters and venues on the contractual and regulatory issues facing those involved in the sporting world and our Digital Media Group advises on all matters, advisory, regulatory and contractual relating to all forms of electronic media including the streaming and downloading of audio and video material. For further details about The Simkins Partnership, contact Malcolm Murray malcolm.murray@simkins.com or visit http://www.simkins.com. ***************************************************** Success for SportelAsia - April 2005 A total of 521 participants, representing 301 companies from 42 countries worldwide, attended SportelAsia 2005 in March at the InterContinental Hong Kong Hotel. http://www.sportandtechnology.com/news/0261.html#08 Rangers hooks up with EMPICS - April 2005 Leading Scottish soccer club Rangers has announced an agreement with photographic agency EMPICS that will allow fans to buy up-to-the-minute Rangers pictures online. http://www.sportandtechnology.com/news/0261.html#9 True love in online golf - April 2005 Golfmates.com, the world's first online dating service designed specifically for golfers, has announced the recent marriage of Robert Evans and Penny Chin Evans in the US. http://www.sportandtechnology.com/news/0261.html#10 **********************Advertisement********************* Available now - major report - Bidding & Hosting: The Guide to Successful Sporting Events Published by Sportcal.com, written by ArkSports, October 2003, £350/$560, 318 pages. "As a tour d'horizon of the subject, this book is successfully comprehensive," John Goodbody, The Times. Bidding & Hosting: The Guide to Successful Sporting Events provides a valuable insight into the key aspects of creating a winning bidding document and delivering successful major sports events as well as providing a directory of key bidding opportunities. For further information see http://www.sportcal.com/commerce/ProductDetails.aspx?productID=12. The report also features the results of a survey on the future of the bidding and hosting industry. For a summary of the results e-mail survey@arksports.com, listing "Bidding Survey" in the subject line. **********************Advertisement********************* ********************Company Profile******************* Sport and Technology (www.sportandtechnology.com) is published by London-based sports research and consulting company ArkSports Limited (www.arksports.com). For further information contact Rachael Church (Editor) at rchurch@sportandtechnology.com or send press releases to editor@sportandtechnology.com The views expressed in the newsletter are not necessarily those of ArkSports unless stated, but we welcome your comments on all areas of the newsletter in the feedback section at: http://www.sportandtechnology.com ArkSports Limited (www.arksports.com) specialises in all areas of the business of sport including technology, broadcasting, sponsorship and finance. The company's consulting services are wide ranging and include competitive and strategic analyses, rights valuations for broadcasting, sponsorship and new media, market sizing, overviews and forecasting, rankings of top sponsors and rights holders, matching sponsors and properties and work shops. For further information about the services ArkSports offers call +44 (0) 20 7485 0745 or e-mail info@arksports.com ***************************************************** To unsubscribe from this free service, send a message to unsubscribe@sportandtechnology.com with unsubscribe-sportandtechnology as the subject. This article was seen first by people who receive the monthly newsletter, join them. |
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