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Sport and Technology June 2005 In association with Aura Sports http://www.sportandtechnology.com *************************************************************
Welcome to Sport and Technology, the monthly e-newsletter published by consulting and research company ArkSports Limited covering the impact of technology on the business of sport. Concise, timely and delivered free directly to over 5,000 sports executives by e-mail, Sport and Technology features breaking international news, exclusive data, case studies, guest features from industry specialists and expert editorial comment as well as archives. If this edition has been forwarded to you, please sign up for your own copy by visiting http://www.sportandtechnology.com/page/0019.html **********************Sponsor************************* Aura Sports - Title Sponsor of Sport and Technology - June 2005
Aura Sports is a sport marketing agency based in London and Liverpool. Aura works across all media with a particular focus on digital properties and developing revenue streams from advertising and sponsorship.
The company’s clients range from Football League Interactive, Manchester United, Manchester City, Everton FC and ESPN to the ECB and the RFU. Aura’s network of sports websites and now has a greatest reach of sports fans in the UK with over 9m users visiting sites on a monthly basis.
Aura also offers services such as sponsorship sales, digital marketing strategy, research services to a wide variety of customers.
For more information on Aura’s services, please contact Paul Wright, managing director on + 44 (0) 207 348 5120 or on paul.wright@aurasports.com *********************************************************** Features
http://www.sportandtechnology.com/features/ Case Study: London 2012 - a technology-friendly Games - June 2005
S&T takes a closer look at the role technology will play in prime Olympics contender London 2012, if that city is successful in winning the Games.
http://www.sportandtechnology.com/features/0273.html Q&A: Chris Akers, sports entrepreneur - May 2005
In this month's Q&A, S&T speaks to Chris Akers, executive chairman of Sports Resource Group, and former executive director of Sports Internet Group, the AIM listed sports and bookmaking group. He was also formerly chairman and chief executive of Leeds Sporting plc from 1996 to 1998, the holding company for Leeds United Football Club.
http://www.sportandtechnology.com/features/0274.html View From the Editor: The sun has got its (technology) hat on - June 2005
S&T enthuses about an English soccer team's triumph over an Italian side and looks forward to a summer of sport.
http://www.sportandtechnology.com/features/0275.html **********************Announcement************************** Sport and Technology: The Conference 2005
Video downloads and the post-event paper for Sport and Technology: The Conference 2005, in association with BT Rich Media, are now available for sale to non-participants at www.sportandtechnologyconference.com. The website also includes a photo gallery from the successful event. ************************************************************ Case Study: IBM serves an ace at Wimbledon - June 2005
The Wimbledon Tennis Championship is an established event in the UK sporting season. S&T looks at the role that Wimbledon's IT sponsor, IBM, has played at the crown jewel event for the last 16 years.
http://www.sportandtechnology.com/features/0276.html Website Profile: WRC.com - June 2005
Under the commercial stewardship of International Sportsworld Communicators, the FIA World Rally Championship has developed from a niche sport into one of the fastest growing global sports. S&T looks at the role the motorsport's official website has had in growing the property's appeal.
http://www.sportandtechnology.com/features/0277.html **********************Advertisement********************* **** SportelMonaco 2005, 24-27 October, Grimaldi Forum, Monaco
The 16th SportelMonaco will be held from 24 to 27 October in the Monaco Grimaldi Forum. Along with the International Sports Television Programme Market, the International Symposium will feature two debates, with top sports executives and broadcasters taking part - "New screens for sport" and "The influence of television on sport: rules and refereeing". For further information on the SportelMonaco 05 Symposium, please contact: Martine de Cortanze, e-mail splparis@club-internet.fr. For further information SportelMonaco 05 Market, please contact: Liliane or William Vitale, Vital Communications, e-mail: vitcomusa@earthlink.net *********************************************************** Infostrada Sports' Databox - June 2005
This month, Databox sponsor Infostrada Sports looks closely at the WRC, Leeds United FC and an Italian soccer legend.
http://www.sportandtechnology.com/features/0278.html **********************Sponsor************************* Infostrada Sports - Sponsor of Sport and Technology's Databox
Infostrada Sports is a worldwide provider of comprehensive sports information products and services. We are the ultimate source for statistics, historical results, biographies, news, reports and infographics ranking from football and formula 1 to fencing. Operating from five countries, we are dedicated to giving you access to the best sports information available anywhere. We answer any specific research question you have, offer full services for Internet, mobile platforms, on site and offline projects. We supply information digitally or in print to newspapers, magazines, radio & TV stations, web sites, SMS and WAP providers, event organisers, federations and sponsors. Anything is possible as long as sports are part of the game!
For more information about Infostrada Sports, take a look at htt p://www.infostradasports.com or contact Philip Hennemann Philip.hennemann@infostradasports.com *********************************************************** News
http://www.sportandtechnology.com/news/ Racing goes mobile - June 2005
Horseracing channel Racing UK teamed up with mobile network provider Vodafone to enable the Vodafone Derby to become the first leading UK sports event to be broadcast live on mobile phones.
http://www.sportandtechnology.com/news/0279.html#01 Online ticketing for Liverpool FC - June 2005
Following English Premiership soccer club Liverpool FC's victory in the UEFA Champions League Final, membership and ticket applications for the club are set to soar.
http://www.sportandtechnology.com/news/0279.html#02 **********************Sponsor************************* Premium TV - Sponsor of Sport and Technology News
PTV is Europe's leading broadband and mobile sports content company, owning and operating a state-of-the-art broadband and mobile sports content management system and Internet platform. PTV helps sports and entertainment rights owners maximise the value of their digital rights and capitalise on the growth in the broadband and mobile content markets. It packages their content into commercial offerings for broadband and mobile consumers and operators, driving revenues from subscription, syndication, advertising, betting and e-commerce, across the UK, Europe and Worldwide. PTV is the leading platform for football content on broadband and mobile, packaging and exploiting digital content for 86 British professional clubs, including 10 English Premier League clubs including www.nufc.co.uk, four SPL clubs including www.rangers.co.uk and the bulk of the English Football League, including the governing body www.football-league.co.uk. PTV works across other sports including the World Rally Championship www.wrc.com and many other entertainment genres. PTV offers a cost effective, mature, resilient and scaleable architecture; market leading experience in monetising online and mobile content; and a uniquely low cost base in respect of content management provision, streaming bandwidth and hosting - as a result we can offer the best value in the market for an industry leading service for all rights owners.
To find out how PTV can help your organisation maximise the value of your rights and, in many cases, turn a cost centre and resource drain into a revenue and value generating businesses contact Bryan.winning@premiumtv.co.uk Mobile: +44 07977 218763 - or take a look at http://www.premiumtv.co.uk *********************************************************** French Open in HDTV trial - June 2005
GlobeCast participated in a high-definition (HD) trial during the French Open tennis championship in early June.
http://www.sportandtechnology.com/news/0279.html#03 Video displays successfully light up the Allianz Arena - June 2005
German LED screen provider Engel has successfully installed two large video screens at Munich's new Allianz Arena.
http://www.sportandtechnology.com/news/0279.html#04 **********************Sponsor********************* Empics - Digital Sports Photography - Sponsor of Sport and Technology
Empics is an international sports photo marketing agency, making innovative use of technology to provide customers with picture solutions. It offers Picture Buyers a digitised sports photolibrary of over 650,000 images covering moments and heroes from the world of sport from the 1860s to the present day - the choice of newspapers, magazines, books, websites, sporting bodies and marketing agencies, around the world, every day. It offers Sports Rights Holders expertise and infrastructure to create maximum value from photography. Acquired by the Press Association in 2004, Empics works with some of the biggest names in sport, providing consultancy, photo management, distribution and licensing services.
For further details about Empics, contact Phil O'Brien phil.obrien@empics.com or visit http://www.empics.comgarydoublepr - Media Services ***************************************************** Aura Sports appointed by FLi - June 2005
FL Interactive (FLi), a wholly owned subsidiary of The Football League, has appointed specialist digital sports agency, Aura Sports as its official third party sales partner.
http://www.sportandtechnology.com/news/0279.html#05 Squash coverage set to grow - June 2005
SquashTalk has agreed a deal with Martin Bronstein, dean of the squash press corps and chief writer for Squashtalk.com that is set to bring an increased level of coverage of major squash events worldwide to the online squash community.
http://www.sportandtechnology.com/news/0279.html#06 HD project for the BBC - June 2005
BBC Outside Broadcasts will capture top international women's tennis tournament - The Hastings Direct International Championships 2005 - in HD for BBC Sport.
http://www.sportandtechnology.com/news/0279.html#07 **********************Advertisement********************* The Simkins Partnership - Media and Entertainment Law - Sponsor of Sport and Technology
The Simkins Partnership is one of the leading and longest-established media and entertainment law firms in Europe covering all areas of the industry. In particular our Sport and Digital Media Groups are able to offer a seamless service across both sectors. Our Sports Group advises players and agents, sporting clubs and associations, sponsors, broadcasters and venues on the contractual and regulatory issues facing those involved in the sporting world and our Digital Media Group advises on all matters, advisory, regulatory and contractual relating to all forms of electronic media including the streaming and downloading of audio and video material.
For further details about The Simkins Partnership, contact Malcolm Murray malcolm.murray@simkins.com or visit http://www.simkins.com. ***************************************************** Punchy content goes online - June 2005
FightNight.com, alongside Maloney Promotions, has announced that for the first time ever, a Championship title boxing event, will be available in the UK and Ireland on Setanta Sports and via pay-per-view on www.fightnight.com.
http://www.sportandtechnology.com/news/0279.html#08 Naming rights deal for O2 - June 2005
O2, the mobile phone company, has announced it will pay £6m a year to sponsor 'The O2' as the rechristened Millennium Dome in London will be known from now on.
http://www.sportandtechnology.com/news/0279.html#9 Madrid 2012 in e-mail campaign - June 2005
Madrid 2012 and MSN Espana have signed an agreement to work together on an online project, which supports Madrid's bid for the 2012 Summer Olympic Games.
http://www.sportandtechnology.com/news/0279.html#10 **********************Advertisement********************* Reader offer - 50% discount on new reports
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SportBusiness Group - stuartl@sportbusiness.com. **********************Advertisement********************* ********************Company Profile*******************
Sport and Technology (www.sportandtechnology.com) is published by London-based sports research and consulting company ArkSports Limited (www.arksports.com). For further information contact Rachael Church (Editor) at rchurch@sportandtechnology.com or send press releases to editor@sportandtechnology.com The views expressed in the newsletter are not necessarily those of ArkSports unless stated, but we welcome your comments on all areas of the newsletter in the feedback section at: http://www.sportandtechnology.com ArkSports Limited (www.arksports.com) specialises in all areas of the business of sport including technology, broadcasting, sponsorship and finance. The company's consulting services are wide ranging and include competitive and strategic analyses, rights valuations for broadcasting, sponsorship and new media, market sizing, overviews and forecasting, rankings of top sponsors and rights holders, matching sponsors and properties and work shops. For further information about the services ArkSports offers call +44 (0) 20 7485 0745 or e-mail info@arksports.com
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