Sport and Technology - news and features on the use of technology in sport
The monthly e-newsletter covering the impact of technology on the business of sport


Sport and Technology monthly e-newsletter - September 2005  

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Sport and Technology September 2005

In association with Epson, sponsor of the IAAF 10th World Championships

http://www.sportandtechnology.com

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Welcome to Sport and Technology, the monthly e-newsletter published by
consulting and research company ArkSports Limited, delivering insight on the
impact of technology on sport to over 5,500 sports executives every month. If
this edition has been forwarded to you, please sign up for your own copy by
visiting http://www.sportandtechnology.com/page/0019.html

Sport and Technology: The Conference 2006 in association with BT Media and
Broadcast
Following the success of Sport and Technology: The Conference 2005, ArkSports
is delighted to announce that Sport and Technology: The Conference 2006 will
be held on Thursday 23 February at BT Centre in London. Further details about
the event, sponsored by BT Media and Broadcast, will be announced at
www.sportandtechnologyconference.com.

**********************Sponsor message*************************************
Win an Epson PictureMate…to celebrate Epson’s official sponsorship of the IAAF
10th World Championships
At the IAAF World Championships this year, Epson technology transformed the
games for the athletes, the audience and the media. The Epson Performance
Evaluation system analyses athletes’ performance in intricate detail, and can
even help increase performance in the future. Our Commentator Information
System provides essential information for TV commentators in real time,
including results, competition schedules, historical records and athlete
profiles. Our Media Information System supports the pressroom with high-
performance laser printers for deadline-pressured journalists. Mobile
PictureMate inkjet printers around the stadium enable visitors and athletes to
print out photos from their mobile phones.
To celebrate this being the fifth time that Epson sponsored the Championships
as an official IT Partner, we’re offering S&T readers the opportunity to win
some digital imaging technology for your home.
Click below to enter the competition and win an Epson PictureMate
http://clk.atdmt.com/FAB/go/sphsseps0010000245fab/direct/01/

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Features
http://www.sportandtechnology.com/features/

Q&A: BigPond Broadband, Telstra – September 2005
This month, S&T talks to Justin Milne, managing director of BigPond, the
broadband arm of Australian incumbent telecoms company Telstra.
http://www.sportandtechnology.com/features/0296.html

View from the editor: Necessity is the mother of invention (apparently) -
September 2005
S&T receives a letter from Stephen King and we look at online piracy in
China. "It is now possible in Europe to watch, say, a European football match
on the internet that has been uploaded onto a site in China."
http://www.sportandtechnology.com/features/0297.html

**********************Advertisement**************************

SportelMonaco 2005, 24-27 October, Grimaldi Forum, Monaco
The 16th SportelMonaco will be held from 24 to 27 October in the Monaco
Grimaldi Forum. Along with the International Sports Television Programme
Market, the International Symposium will feature two debates, with top sports
executives and broadcasters taking part - "New screens for sport" and "The
influence of television on sport: rules and refereeing". For further
information on the SportelMonaco 05 Symposium, please contact: Martine de
Cortanze, e-mail splparis@club-internet.fr. For further information
SportelMonaco 05 Market, please contact: Liliane or William Vitale, Vital
Communications, e-mail: vitcomusa@earthlink.net

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Case Study: Samsung has the WOW factor – September 2005
As one of 11 TOP (The Olympic Partners) sponsors Samsung will make it easier
for the Winter Games staff in Torino to organise and lead one of the most
complex events in the world by providing them with the most advanced state-of-
the-art wireless equipment technology available in the market today.
http://www.sportandtechnology.com/features/0298.html

Feature: Global distribution of premium content – September 2005
The internet opens up a world of new opportunities for distributing premium
content of high value and global importance, writes Ciaran Quinn, vice
president and GM Europe for Entriq.
http://www.sportandtechnology.com/features/0299.html

**********************Advertisement********************* ****

New Report - European Programme Rights: Sports
This report provides a detailed assessment of the market for sports rights.
Key areas of consideration are the relationship between sports and Pay TV, the
delivery of sports content by mobile telephony and IPTV, the rising cost of
key sports rights and a detailed look and individual sports.
The report looks at 16 European markets and covers the following sports:
Football; Athletics; Basketball; Boxing; Cycling; Golf; Handball; Horse
Racing; Ice Hockey; Motor Sports; Olympic Games; Rugby Union; Skiing and
Tennis. Also included are profiles of Europe's leading spots rights companies.
Leveraging Screen Digest's years of experience in researching European TV
markets, European Programme Rights: Sport is the only report to provide a
detailed analysis of the European market for sports rights on TV and other
emerging platforms.
To order the report or for further information, please contact Jonathan
Fletcher on 44/20 7424 2820 or email jonathan.fletcher@screendigest.com
Visit: http://www.screendigest.com

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Survey: SportBusiness Group industry overview - September 2005
S&T includes an industry survey from SportBusiness Group which S&T readers are
invited to partake in. Fill it in for your chance to win tickets to the FIFA World Cup
2006 Final.
http://www.sportandtechnology.com/features/0300.html

Infostrada Sports' Databox - September 2005
This month, Databox sponsor Infostrada Sports looks at World Wrestling
Entertainment and the Winter Olympic Games.
http://www.sportandtechnology.com/features/0301.html

**********************Sponsor*************************

Infostrada Sports - Sponsor of Sport and Technology's Databox
Infostrada Sports is a worldwide provider of comprehensive sports information
products and services. We are the ultimate source for statistics, historical
results, biographies, news, reports and infographics ranking from football and
formula 1 to fencing. Operating from five countries, we are dedicated to
giving you access to the best sports information available anywhere. We answer
any specific research question you have, offer full services for Internet,
mobile platforms, on site and offline projects. We supply information
digitally or in print to newspapers, magazines, radio & TV stations, web
sites, SMS and WAP providers, event organisers, federations and sponsors.
Anything is possible as long as sports are part of the game!
For more information about Infostrada Sports, take a look at htt
p://www.infostradasports.com or contact Philip Hennemann
Philip.hennemann@infostradasports.com

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News
http://www.sportandtechnology.com/news/

Mobile TV trial results - September 2005
Results announced from one of the world's first commercial mobile TV pilots in
Helsinki, Finland, reveal the popularity and willingness by consumers to pay
for mobile TV services, underlining the potential of this exciting new mobile
application.
http://www.sportandtechnology.com/news/0302.html#01

Intelsat buys PanAmSat - September 2005
Intelsat has reached a deal to acquire fellow satellite operator PanAmSat for
$3.2bn in cash, valuing the company at $25 per share.
http://www.sportandtechnology.com/news/0302.html#02

**********************Sponsor*************************

Premium TV - Sponsor of Sport and Technology News
PTV is Europe's leading broadband and mobile sports content company, owning
and operating a state-of-the-art broadband and mobile sports content
management system and internet platform. PTV helps sports and entertainment
rights owners maximise the value of their digital rights and capitalise on the
growth in the broadband and mobile content markets. It packages their content
into commercial offerings for broadband and mobile consumers and operators,
driving revenues from subscription, syndication, advertising, betting and e-
commerce, across the UK, Europe and Worldwide. PTV is the leading platform for
football content on broadband and mobile, packaging and exploiting digital
content for 86 British professional clubs, including 10 English Premier League
clubs including www.nufc.co.uk, four SPL clubs including www.rangers.co.uk and
the bulk of the English Football League, including the governing body
www.football-league.co.uk. PTV works across other sports including the World
Rally Championship www.wrc.com and many other entertainment genres.
For further details contact Bryan.winning@premiumtv.co.uk
Mobile: +44 07977 218763 - or take a look at http://www.premiumtv.co.uk

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New submersible head for Polecam - September 2005
The lightweight, portable jib-arm and broadcast camera system Polecam has
launched a new submersible head called FishFace.
http://www.sportandtechnology.com/news/0302.html#03

Salford Reds win with mobile tickets! - September 2005
Leading UK ticketing technology provider ts.com has teamed up with its
partners Trinity Mobile and Gavitec to pilot the latest in SMS event ticketing
for the Salford City Reds Rugby Club.
http://www.sportandtechnology.com/news/0302.html#04

**********************Sponsor*********************

Empics - Digital Sports Photography - Sponsor of Sport and Technology
Empics is an international sports photo marketing agency, making innovative
use of technology to provide customers with picture solutions. It offers
Picture Buyers a digitised sports photolibrary of over 650,000 images covering
moments and heroes from the world of sport from the 1860s to the present day -
the choice of newspapers, magazines, books, websites, sporting bodies and
marketing agencies, around the world, every day. EMPICS was acquired by the
Press Association in 2004 and has subsequently developed is its ground-
breaking ShootLive production service, which enables the delivery of still
images taken at events to fans on any digital platform within a matter of
seconds. ShootLive integrates live text and data from The Press Association to
create detailed "pictorial" event chronologies. ShootLive is now in production
across a range of high profile sports and entertainment events.
For further details about Empics, contact Phil O'Brien
(phil.obrien@empics.com) or visit http://www.empics.com
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Radio system for SPORTELMonaco - September 2005
Participants at SPORTELMonaco 2005 will be kept informed of news and events
during the October market via an innovative in-house radio service.
http://www.sportandtechnology.com/news/0302.html#05

Premier Bet acquisition - September 2005
Interactive Gaming Holdings has acquired the business and assets of London-
based fixed odds bookmaker Premier Bet for £1m.
http://www.sportandtechnology.com/news/0302.html#06

PFA in ProTech deal - September 2005
The Professional Footballer’s Association, the world’s longest established
professional sportsmen’s union, will be implementing Pro-7 – specialist record
management software from ProTech Computer Systems.
http://www.sportandtechnology.com/news/0302.html#07

**********************Advertisement*********************

The Simkins Partnership - Media and Entertainment Law - Sponsor of Sport and
Technology
The Simkins Partnership is one of the leading and longest-established media
and entertainment law firms in Europe covering all areas of the industry. In
particular our Sport and Digital Media Groups are able to offer a seamless
service across both sectors. Our Sports Group advises players and agents,
sporting clubs and associations, sponsors, broadcasters and venues on the
contractual and regulatory issues facing those involved in the sporting world
and our Digital Media Group advises on all matters, advisory, regulatory and
contractual relating to all forms of electronic media including the streaming
and downloading of audio and video material.
For further details about The Simkins Partnership, contact Malcolm Murray
malcolm.murray@simkins.com or visit http://www.simkins.com.

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New deals for PA Sport - September 2005
PA Sport, a leading sports news and information provider, has announced an
expansion of its data services and content agreement with FIBA Europe, the
international governing body for basketball in Europe.
http://www.sportandtechnology.com/news/0302.html#08

New Sundayleague.com game launched - September 2005
The new version of the world’s leading online soccer management game has been
launched.
http://www.sportandtechnology.com/news/0302.html#9

Nokia plays a mean pinball - September 2005
Nokia has announced that Mile High Pinball's official website has gone live
with game trailers, screenshots and wireless downloads.
http://www.sportandtechnology.com/news/0302.html#10

**********************Announcement**************************

Mobile and Broadband: Your chance to learn what is working and what's not
Mobile and broadband are changing the face of sport, providing a wide range
of new ways to both generate revenue and enhance relationships with fans.
With broadband and advance mobile services forecast to grow inexorably over
the next years, these technologies will become ever more important parts of
the sports business.
You may be asking however, 'what does this actually mean to me?'
The latest in the series of SportBusiness Conferences, held on 13 October
at the offices of Addleshaw Goddard in London, gives you and opportunity to
find out. 20 Influential speakers, including Niclas Ericson, Head of Broadcast
and New Media at FIFA, Adrian Ford, Commercial Director, Arsenal FC, Roger
Matthews, Head of Sport for Vodafone, Arne Rees, head of new media, UEFA,
David Moreau, CEO, FoneStarz and Pete Russell, CEO, Player One will be on hand
to share their thoughts on what is working and what is not, and how the next
couple of years are going to change the digital landscape.
For more information please visit
www.sportbusiness.com/resources/broadband_seminar.pdf

********************Company Profile*******************
Sport and Technology (www.sportandtechnology.com) is published by London-based
sports research and consulting company ArkSports Limited (www.arksports.com).
For further information contact Rachael Church (Editor) at
rchurch@sportandtechnology.com or send press releases to
editor@sportandtechnology.com

The views expressed in the newsletter are not necessarily those of ArkSports
unless stated, but we welcome your comments on all areas of the newsletter in
the feedback section at: http://www.sportandtechnology.com

ArkSports Limited (www.arksports.com) specialises in all areas of the business
of sport including technology, broadcasting, sponsorship and events. The
company's consulting services are wide ranging and include competitive and
strategic analyses, rights valuations for broadcasting, sponsorship and new
media, market sizing, overviews and forecasting, rankings of top sponsors and
rights holders, matching sponsors and properties and work shops. For further
information about the services ArkSports offers call +44 (0) 20 7485 0745 or e-
mail info@arksports.com

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