Sport and Technology - December 2007  

Sport and Technology - December 2007  

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Welcome to Sport and Technology, the monthly ezine published by SportBusiness and ArkSports, delivering insight on the impact of technology on sport to over 8,000 sports executives every month.

**********************Events*************************************

Sport and Technology Networking Event gets makeover!

Following the acquisition of ArkSports and its Sport and Technology brands earlier in the year to SportBusiness Group PLC, the Sport and Technology Executive Club is to be absorbed into a new networking event series created by SportBusiness.

The inaugural event, The SportBusiness Christmas Networking Party, will be held in London, UK, on Tuesday 18 December 2007 and will be co-hosted by The Golf Consultancy and sponsored by Citroen and City Golf Club. Tickets cost £30 each.

For further details or to register for the event, contact sasha.barker@electricwordplc.com
or visit http://www.business-scene.com/event_detail.php?e=3817. 

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Features

http://www.sportandtechnology.com/features/

Q&A: Dr Keshab Panda, Director and SVP, Head of Europe Operations, Satyam Computer Services Limited - December 2007
 
This month, S&T caught up with Dr Keshab Panda, the Director and Senior Vice-President for Satyam’s regional business unit in Europe, as well as being in charge of the company’s growth strategy. Satyam is the new IT sponsor for the FIFA World Cup.

http://www.sportandtechnology.com/features/0550.html

View From the Editor: Deck the halls with bells and logos - December 2007

S&T looks at the role of technology companies in the sports sponsorship industry. Not particularly festive we know, but quite interesting n'est ce pas?

http://www.sportandtechnology.com/features/0551.html

**********************Sponsor**************************

ICG - Desk-top Applications Sponsor of Sport and Technology

Digital communications company Interactive Communication Group (ICG) has developed i-comm, a patented online communication platform delivering permission-based, targeted rich media messages. i-comm can deliver high quality interactive messages such as full-screen video, music, newspapers, games, customer surveys and high quality images to the targeted consumer's computer desk-top and beyond. It incorporates the best aspects of the traditional marketing mix, providing the rich and dynamic impact of advertising, the targeting capabilities of direct mail and the measurability, interaction and timeliness of the internet. Creating an i-comm community can open up an entirely new level of dialogue with consumers in a 2-way relationship. Visit www.icginternational.com for more info about ICG or http://icomm.icginternational.com/icomm/generic/ for a free demo of i-comm, or contact Marc Hempel at marc@icginternational.com.

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Feature: Unlocking the Audiovisual Media Services Directive - December 2007  

The European Parliament recently adopted the Audiovisual Media Services Directive into law, writes Warren Phelops and Henry Rowan-Robinson, partner and associate respectively in the global sports law practice at law firm Kirkpatrick & Lockhart Preston Gates Ellis.
 
http://www.sportandtechnology.com/features/0552.html

Case Study: Getty unleashes the power of sport - December 2007  

S&T hears from our digital photography partner, Getty Images Sport.
 
http://www.sportandtechnology.com/features/0553.html

**********************Sponsor*************************

Getty Images - Sponsor of Digital Photography for Sport and Technology

Getty Images is the world's leading Imagery Company. With customers in more than 100 countries, and with content ranging from news, sports and entertainment photography to contemporary imagery and specialist assignments, Getty Images' products are found each day in advertising, newspapers, magazines, brochures, films, television, books and websites around the world. In a sports capacity, Getty Images is a specialist in serving the sports imagery needs of the world's rights-holders, sponsors, press and related businesses. Our business is enabled by the world's best sports photographers, and we maintain long-standing relationships with sport governing bodies and leagues, such as the International Olympic Committee, NBA, Manchester United, Cricket Australia, AFL, UEFA, IRB, the European Tour, NHL and many more. Getty Images is expert at maximising the visual impact of our clients'brands.
To find out more, please visit www.gettyimages.com, or contact:Americas: Carmin Romanelli +1 646 613 4109 Asia Pacific: Arran Birchenough +649 929 1894 EMEA: Marc Webbon +44 20 7428 5294

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Case Study: - Sailing gets souped up - December 2007  

Most people when asked about Powerboating normally respond by saying “wealthy guys in really fast boats” writes Barry McGovern, an industry consultant who was recently Interim CEO at PowerboatP1. Here's a look at why that's not strictly true.........

http://www.sportandtechnology.com/features/0554.html

Comment: Looking beyond the logo - December 2007  

Ian Riley, head of corporate marketing at Siemens plc, explains why a sponsorship is not always just about a logo.

http://www.sportandtechnology.com/features/0555.html

Infostrada Sports' Databox - December 2007 

More data from the archives at Infostrada Sports.

http://www.sportandtechnology.com/features/0556.html

**********************Sponsor*************************

Infostrada Sports - Sponsor of Sport and Technology's Databox

"Sport and Technology gives us the opportunity to present ourselves directly to the decision makers and influencers of our industry, increasing our brand awareness and communicating our services in a most effective way." Infostrada Sports is a worldwide provider of comprehensive sports information products and services. We are the ultimate source for statistics, historical results, biographies, news, reports and infographics ranking from football and formula 1 to fencing. Operating from five countries, we are dedicated to giving you access to the best sports information available anywhere. We answer any specific research question you have, offer full services for Internet, mobile platforms, on site and offline projects. We supply information digitally or in print to newspapers, magazines, radio & TV stations, web sites, SMS and WAP providers, event organisers, federations and sponsors.
Anything is possible as long as sports are part of the game!
For more information about Infostrada Sports, take a look at www.infostradasports.com or contact Philip.hennemann@infostradasports.com

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News

http://www.sportandtechnology.com/news/

Konica Minolta renews handball sponsorship - December 2007   
 
Konica Minolta has extended its partnership with the Men’s & Women’s European Handball Championships.

http://www.sportandtechnology.com/news/0557.html#01

Early kick off for EURO2008 - December 2007   

The host broadcast operations of UEFA EURO 2008 kicked-off with the Final Draw.

http://www.sportandtechnology.com/news/0557.html#02

**********************Events*************************

SPORTELAsia 2008, 3-5 March 2008, Shanghai

SPORTELAsia will be the year's largest and most important gathering of international sports television and content executives prior to the Beijing 2008 Olympic Games. Like its sister-markets, SPORTELMonaco and SPORTELAmerica, SPORTELAsia 2008 will be a focal point for those involved with any aspect of sports programming and sports content across all distribution platforms.
Whether you are selling, buying, developing, producing or delivering sports content on a global basis SPORTELAsia 2008 will be your best opportunity to network, exchange ideas, meet clients, conduct business and make new contacts from around the world.

For further information please contact: Liliane or William Vitale, Vital Communications, e-mail: sportelsales@sportelsales.com or visit www.sportelmonaco.com

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Becker signs for PokerStars - December 2007 
 
Tennis legend Boris Becker, winner of six grand slam events, is the new face of PokerStars.

http://www.sportandtechnology.com/news/0557.html#03

BBC OB finds the X-Factor - December 2007   
 
BBC Outside Broadcasts in the UK has developed the X-Trailer, an HD capable, reliable, cost effective and fully integrated mobile post production and transmission solution.

http://www.sportandtechnology.com/news/0557.html#04

Strong sales for Nintendo - December 2007   

More than 6m Nintendo DS portable video game systems have sold in the US in 2007.

http://www.sportandtechnology.com/news/0557.html#05

**********************Events**************************

SportAccord, 2-6 June 2008, Athens, Greece

Online Registration is now open for the 6th edition of SportAccord to be held in Athens, Greece, between 2-6 June 2008. On our return to Europe, we can look forward to the exciting backdrop of Athens - host to both the first and the most recent Summer Olympic Games. Our confirmed venue is the Hilton Hotel in the heart of the city.
If your organisation would like to increase your presence by exploring the opportunities to sponsor or exhibit, please contact Fiona Lunnon or Polly Hammond in London on +44 (0)207 963 7890.
Exhibition and sponsorship packages are now 75% gone so please do get in touch as soon as possible.

Visit www.sportaccord.com  for further details.

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Silverlights for NBA.com  - December 2007   

The National Basketball Association is set to employ Microsoft Silverlight on NBA.com.

http://www.sportandtechnology.com/news/0557.html#06

WCSN joins snow patrol - December 2007   

World Championship Sports Network has announced an all-star editorial line-up for the 2007-08 FIS World Cup Season.

http://www.sportandtechnology.com/news/0557.html#07

Google to bid for wireless  - December 2007   

Reports suggest that Google will bid for coveted airwaves to launch a US wireless network.

http://www.sportandtechnology.com/news/0557.html#08

Telstra to end Sydney naming rights deal - December 2007 
 
Australian telecoms company Telstra is to cut short its naming rights sponsorship.

http://www.sportandtechnology.com/news/0557.html#9

London 2012 seeks locksmith  - December 2007  

The Olympic Delivery Authority (ODA) is procuring a service provider for its Access Control Systems.

http://www.sportandtechnology.com/news/0557.html#10

********************Advertisement*******************

Available now for the festive season - The Non-League Club Directory 2007-08

Published by Tony Williams Publications, price £17.95 online. Now in its 30th edition!

If you (like the Editor of Sport and Technology), follow a Non-League soccer club in the UK, or even if you don't and just want to see how the other half live, why not order the Non-League Club Directory now. This publication, now in its 30th edition, presents coverage of competitions from the Conference to county league level and is an annual best seller.
The FA Trophy, FA Vase, Youth Cup, Women's Cup and the exciting FA Cup exploits are recorded in detail and for anyone connected with the wonderful sporting and social world of non-league soccer, this book has become a valued companion full of features, photos and statistics.

For further details see www.non-leagueclubdirectory.co.uk

**********************New Report*************************************

The Global Business of Poker - Second Edition - £795

Written by Rachael Church-Sanders, this report provides an invaluable market overview of the fast-moving multi-billion dollar poker industry. The growth in the poker industry has been fuelled by many factors including increased television exposure, celebrity participation, high net-worth prizes and ease of online access through broadband penetration. Despite draconian anti-online gaming regulation in the US, the continuing relaxation of previously strict rules in the UK and moves in the European Union against monopolistic gaming laws offer Poker companies new opportunities.
This invaluable report provides case studies of the major poker companies in the world and analyses them to determine their business models and revenue streams as well as who the winners and losers will be. It also includes the results of a major industry survey asking sports professionals their opinions on the poker industry and where it is headed.
The Global Business of Poker – Second Edition is aimed at professionals within the sports industry such as technology companies, bookmakers, games producers, broadcasters, telecoms companies, lawyers, consultants and investors, as well as at sports properties that might be considering sponsorship from a poker company.

For further details contact Ian Larcombe (ian@igamingbusiness.com); Tel: +44 (0) 20 7954 3412 or visit www.sportbusiness.com

********************Company Profile*******************

Sport and Technology (www.sportandtechnology.com) is published by SportBusiness Group (www.sportbusiness.com).

For further information contact Rachael Church-Sanders (Editor) at rchurch@sportandtechnology.com or send press releases to editor@sportandtechnology.com.

Contact adam.colthorpe@sportbusiness.com regarding commercial opportunities.

The views expressed in the newsletter are not necessarily those of SportBusiness unless stated, but we welcome your comments on all areas of the newsletter in the feedback section at: http://www.sportandtechnology.com

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